Category Archives: Uncategorized

The Power of Print Media

For any marketing company that uses Print Media as a core customer acquisition channel, the attached ranking should not be a surprise. Print Media continues to rank at the top of all media in regard to consumer engagement that delivers the most sustainable message. Print Media also remains unique in 2017 for a bigger reason:… Read More

The Value of Print in Your Media Mix

In today’s new media landscape and challenging economic times, companies are undoubtedly feeling pressure to justify how their media budget is allocated. With marketing budgets shrinking and new media platforms emerging every day, the decision to continue to invest in traditional media such as print is being challenged to prove its value and impact on… Read More