★ WHITE STAR BLOG

5 Good Reasons Why Print Media Remains Essential for Consumer Marketers

Print Media continues to be such a highly-profitable asset for customer acquisition marketers. Integrating Print with Digital and Social Media is a winning strategy. Let White Star Media show you how our ROI-based clients use this cross-channel strategy to great success. 1: It’s proven that cross channel marketing delivers the highest impact for ROI marketers…

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Rampant Digital Ad Blocking Explains Poor Sales Conversions

ROI Based Marketers Please Take Note: The rampant ad blocking currently used in all forms of digital advertising (especially mobile), is a key reason why sales conversions are so much lower compared with traditional forms of media like Print & TV. Consider the wave of digital ad blocking software that’s being aggressively marketed to consumers,…

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4 Important Marketing Strategies for Developing Your Business

Each and every business aims to increase marketing efficacy. In the New York a lot of business entrepreneurs are looking for a marketing agency that has a right approach wherein the appropriate set of audience is targeted, fixated to key benefits based on their opinion and choices, and the message is delivered at a specific…

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Things to Include In Your Content Marketing Strategy For 2016

Have you planned how to achieve your content marketing goals in 2016?  In a cutthroat competitive and information-rich world, succeeding for years ahead will require a clear strategy that helps in progressing, combined with an innovative approach to be notable and stir action. So let’s discuss 5 fundamentals that need to make it into your…

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Decisive Factors Of Newspaper and Magazine Advertising Success

In this modern era, where social media and e-marketing are made use of creatively by businesses, people seem to have elapsed about the significance of exceedingly useful print advertising. A lot of people still have a question that is newspaper and magazine advertising still a workable option. The answer to this is YES and example…

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The Booming Search Engine Optimization Trends For 2015

The internet is a massively influencing how marketing is executed these days by adhering with the latest Search Engine Optimization furor, which is crucial to have a distinguished identity. You must be aware with the fact that SEO is continuously renovating. Every now and then new updates are made public, new drifts are discussed and…

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How Do Digital Media Advertising Campaigns Benefits Business?

The advertising industry is changing unceasingly and we are getting to learn new ways to publicize. A digital media advertising campaign should be creative and effective because more visually appealing advertisements lead to a powerful impact among consumers, bringing more acknowledgement for your brand and more sales for your product. By hiring an experienced digital…

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6 Useful Tips for Effective Print Adverting in NY

Are you having a business in New York and wondering how to improvise your complete advertising plan? The world of advertising is dynamic, and so have to maintain its pace with burgeoning technology and consumer preferences. To put it plainly, the internet marketing and advertising are gaining more popularity compared to the print media advertising…

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Social Media Marketing Plan For The Second Half Of The Year 2015

It’s no more a top-secret that turning your ears deaf to social media nowadays is a dumb move. Whether your company is small-mid—large sized, social media marketing is really important. If the social media accounts of your business are simply inactive and you are in the dark not knowing how to optimize it. It’s the…

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6 Ideas About Designing Of Print Media Ads To Beat Competitors

If you wish to outperform the competition and promote your business or brand exceptionally, then choose print media advertising as the channel of marketing. However, do not forget to create impressive print advertising designs as it will entice new customers and compel them to take action. With no audience development expense and high customer retention,…

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Magazine Advertising Is Vital For Your Business. Read to Find out Why

Magazine advertising has been a powerful medium of communication for both brands as well as marketers to reach the public since 250 years now. Without it, franchisees and companies wouldn’t have a channel of promoting their product and services and boost in terms of spreading their reach and presence in the market. Even though you…

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Several Types of Advertisements for Newspaper Advertising Buyers

Nowadays, the majority of the people are getting the news from a lot of digital sources compared to print. This nowhere means that newspaper advertisements are futile, but it only indicates that a proper strategy is necessary to smartly plan your newspaper print ads. Actually, the newspaper is the best print advertising channels for direct…

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Diverse Print Media Marketing Mediums You Should Know About

Unquestionably the world today is determined by information. Isn’t it? Whether its opinion, interview, news or advertising that is in print, articulated or videoed, it’s information that provides guidance and structure to our lives. Print Media Marketing is a medium through which printed matter is circulated to the target audience. Besides, this it provides a…

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